Privacy policy

1. Information We Collect

We collect and process the following types of data:

1.1 Personal Data You Provide to Us

When using our Website and Services, you may provide us with:

  • Contact Information: Name, email address, phone number, and mailing address.
  • Transaction Details: Payment information, device details, trade-in history, and shipping details.
  • Identity Verification Data: A government-issued ID may be requested for high-value transactions.
  • Customer Support Information: Any data you share with us when contacting our support team.

1.2 Information We Automatically Collect

When you visit our Website, we may collect:

  • Device and Browser Information: IP address, browser type, operating system, and referring website.
  • Usage Data: Pages visited, time spent on pages, and navigation patterns.
  • Cookies and Tracking Technologies: We use cookies to enhance user experience and analyze website traffic.

1.3 Third-Party Sources

We may collect personal data from third parties such as:

  • Payment processors and fraud prevention services.
  • Advertising and marketing partners.
  • Public databases and social media platforms (if you interact with us there).

2. How We Use Your Information

We process personal data for the following purposes:

  • To provide our Services, including processing trade-ins, payments, and shipments.
  • To verify your identity for security and fraud prevention.
  • To improve our Website and Services through analytics and user feedback.
  • To send marketing communications, with your consent, regarding promotions and updates.
  • To comply with legal obligations, including responding to legal requests or protecting our business interests.

We will not use your data for purposes incompatible with those listed above without informing you and, where necessary, obtaining your consent.

3. Legal Basis for Processing (for EU/EEA Users)

Under the General Data Protection Regulation (GDPR), we rely on the following legal bases for processing personal data:

  • Contractual Necessity: Processing necessary for providing our Services.
  • Legitimate Interests: Fraud prevention, security, analytics, and improving our Services.
  • Legal Compliance: Compliance with tax, fraud, and other legal obligations.
  • Consent: When required (e.g., for marketing emails, cookies).

You have the right to withdraw consent at any time where consent is the legal basis for processing.

4. How We Share Your Information

We do not sell or rent your personal data. However, we may share it in the following cases:

4.1 Service Providers & Partners

We share data with trusted third parties who assist in:

  • Payment processing (e.g., Stripe, PayPal).
  • Shipping and logistics (e.g., USPS, FedEx).
  • Fraud prevention and security (e.g., identity verification services).
  • Website analytics (e.g., Google Analytics).

These parties are contractually obligated to protect your data and use it only for the agreed purposes.

4.2 Legal & Compliance Requirements

We may disclose data to comply with:

  • Law enforcement requests or court orders.
  • Regulatory compliance obligations.
  • Fraud or security investigations.

4.3 Business Transfers

In the event of a sale, merger, or acquisition, your data may be transferred to the new entity. We will notify you if such a change affects your personal data.

5. Data Retention

We retain your data for as long as necessary to fulfill the purposes outlined in this Privacy Policy. Retention periods vary based on:

  • Legal requirements (e.g., tax records must be kept for a certain number of years).
  • Business needs (e.g., maintaining transaction history for customer support).
  • User requests (e.g., account deletion).

When data is no longer needed, we securely delete or anonymize it.

6. Security Measures

We take appropriate technical and organizational measures to protect your data, including:

  • Encryption of sensitive data during transmission.
  • Secure access controls and authentication.
  • Regular security audits and monitoring.

However, no method of transmission over the internet is 100% secure. If you suspect unauthorized access, contact us immediately.

7. Your Rights & Choices (for EU/EEA Users)

Under GDPR, you have the following rights regarding your personal data:

  • Right to Access Request a copy of your personal data.
  • Right to Rectification Correct inaccurate or incomplete data.
  • Right to Erasure ("Right to be Forgotten") Request deletion of your data in certain cases.
  • Right to Restriction Request limited processing of your data.
  • Right to Data Portability Receive your data in a structured format.
  • Right to Object Object to processing based on legitimate interests.
  • Right to Withdraw Consent Withdraw consent for marketing or cookies.

To exercise these rights, contact us at support@cellsooq.com. We may require identity verification before processing your request.

If you believe we have violated GDPR, you have the right to file a complaint with your local Data Protection Authority.

8. Cookies & Tracking Technologies

We use cookies and tracking technologies, including Meta Pixel and Google Analytics, to enhance user experience and measure marketing effectiveness. These tools may collect non-personally identifiable information such as pages visited, browser type, and referring URLs. Tracking scripts are not activated until users provide affirmative consent through our cookie consent banner.

You may opt out or adjust your cookie preferences at any time through your browser or by using the consent tools provided on our website. We do not intentionally collect or process personal data using cookies prior to receiving consent.

9. Third-Party Links

Our Website may contain links to third-party websites. We are not responsible for their privacy practices. Please review their privacy policies before providing any personal data.

10. Children's Privacy

Our Website is not intended for children under 16. We do not knowingly collect data from minors. If we learn that we have collected data from a child, we will delete it promptly.

11. International Data Transfers

If you are accessing our Website from outside the United States, please note that your data may be transferred and processed in the U.S., where data protection laws may differ from your jurisdiction.

We implement safeguards to ensure your data remains protected, such as Standard Contractual Clauses (SCCs) for EU/EEA users.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with the updated Effective Date.

Continued use of our Website and Services after changes constitutes acceptance of the revised policy.

13. Contact Us

For questions or concerns about this Privacy Policy, contact us at:

Email: support@cellsooq.com
Address: 1419 W Brandon Blvd, Brandon, FL 33511


14. California Privacy Rights (CPRA and CIPA)

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA/CPRA) and California Invasion of Privacy Act (CIPA). These rights may include:

- The right to know what personal data we collect, use, share, or sell.
- The right to opt out of the sale or sharing of personal data.
- The right to request deletion of your personal data.
- The right to not be discriminated against for exercising your privacy rights.

Cell Sooq does not knowingly intercept, collect, or share the content of electronic communications without consent. Our tracking technologies, including Meta Pixel, are only activated after consent is obtained through our cookie banner, in compliance with applicable law.

To exercise your California privacy rights, contact us at: support@cellsooq.com.




Updated 07/01/2025